Talk by designer of M-pesa about his experience.

Steve Baker shares his experience of designing the wildly successful Kenyan mobile payments service, M-Pesa, for Vodafone/Safaricom whilst working at Sagentia.
This talk was filmed at Service Design Thinks 3 - "Service Design at Scale", in London on the 29th of November 2009.

Steve Baker, M-Pesa - Service Design Thinks 2 from Nick Marsh on Vimeo.